References

Valerie Melucci

Associate VP Marketing at Exagen Inc.

I am writing to recommend Brian Lorber for the digital marketing leadership position you have open at your company. I have had the pleasure of working with Brian for the past two years at Exagen, where he consistently demonstrated his skills and expertise in digital marketing.

Brian has a strong digital analytic background, with a deep understanding of digital marketing tactics and best practices. He is skilled in using a variety of web analytics tools, such as Google Analytics, to measure the performance of digital marketing efforts. Brian is also able to collaborate effectively with designers and vendors to create and improve the effectiveness of digital tactics.

In addition to his technical skills, Brian is also a problem solver and customer-centric thinker. He is able to identify and develop solutions to build lasting digital connections with customers. He is extremely passionate about his work, always looking for new ways to improve the results of campaigns.

During his time at Exagen, Brian has made significant contributions to the company’s digital marketing efforts. He helped manage impactful website updates, optimized content and structure for optimal user experience, and increased engagement.

I have no doubt that Brian would be an asset to your company. He is a highly skilled individual with great experience in digital marketing management with a proven track record of success.

Debbie Clark

VP, Marketing at Curana Health – Previously VP, Marketing at Integrated Prescription Management

Brian Lorber is an incredibly well-rounded digital strategist, with expertise in SEO (on page/off page/technical), Google Analytics, lead generation, digital advertising, landing pages, A/B testing, contextual targeting, grading/scoring, and more. He is much more than a consultant; he is a coach who thoughtfully invests in educating us so that we are self-sufficient. The best thing about Brian is that he has an understanding of the entire digital landscape, not just one or two tactics. If he can teach this former English major about schema markup, there’s nothing he can’t do!

Bobette Brown

Marketing Director, Ascension Health – Previously Marketing & Communications Director at Palomar Health

Brian is one of the most motivated self-starters I have had the pleasure of working with. He excels at seeing the big picture and thoroughly understands the revenue stream and how to allocate ROI. During the time I managed Brian, he was able to push the envelope and challenge not only myself, but the organization, to take necessary measures to become a high-quality organization that rivals the competition. I would highly recommend Brian for any team that wants to reach for success!